PRE FALL 2023 "PALM PARADISO"

A nod to the slim aaron’s muse, palm paradiso throws back to a time when the legend photographed “attractive people doing attractive things in attractive places”. The collection’s mini hemlines, alluring cut- outs and shift silhouettes are reflective of the new era of women embodied in aarons’ collective work of poolside gossip. Lightweight fabrics and slinky jerseys in bright, vibrant hues of flamingo pink and golden yellow sit alongside early 70s inspired prints; while retro resin chain details are reflective of the statement costume jewellery of women who spent their days by backyard pools in the foreground of a palm- lined mountainous landscape. With retro undertones, this season’s rebecca vallance woman is what aarons would consider the epitome of poolside glamour.