BEHIND THE REBECCA VALLANCE BRAND
Rebecca Vallance is an international luxury fashion brand celebrated for its signature blend of structured tailoring, refined silhouettes and timeless elegance. Founded in 2011, the brand debuted in Paris, quickly securing prestigious stockist Harvey Nichols. As global presence grew, Rebecca Vallance returned to Australia and launched the brand locally in 2012, where it has since cultivated a devoted and growing following.
Showing at New York Fashion Week in 2014, Rebecca Vallance cemented her status as one of Australia’s leading fashion exports. Since then, the brand has continued to evolve on the global stage through a series of strategic and trusted partnerships that have played a pivotal role in shaping its international trajectory. These carefully curated collaborations not only reflect the brand’s values and aesthetic but also drive meaningful commercial impact. Among the most notable is the brands expanding partnership with Qantas. In 2023, Rebecca Vallance designed bespoke business class pyjamas and amenity kits for the airline’s Sydney – New York route via Auckland. The collectible set paid homage to New York and featured the Qantas ‘Roo, Rebecca Vallance branding, and flight numbers QF3 and QF4. Building on this success and winning a competitive pitch - Rebecca Vallance was recently appointed by Qantas to design its new uniforms, a highly anticipated collaboration that will come into effect in 2027. The appointment underscores the brand’s ability to balance function with fashion while capturing the spirit of modern Australia on a global stage. Our partnerships have further accelerated the brand’s momentum, including the 2024 collaboration with Nicky Hilton, which garnered widespread global acclaim and reinforced the power of aligned, mutually beneficial relationships in elevating Rebecca Vallance worldwide.
2021 Afterpay Australian Fashion Week
In 2021, the brand rejoined Afterpay Australian Fashion Week to celebrate a decade in the Australian market, unveiling the critically acclaimed ‘Holiday’ collection. That same year, Rebecca Vallance was awarded the People’s Choice Award at the Australian Fashion Laureate, further affirming her place as a favourite among Australian fashion brands.
Renowned for luxurious fabrications and a global aesthetic, Rebecca Vallance is beloved by a long list of international style icons and celebrities including Rita Ora, Lady Gaga, Hailey Bieber, Priyanka Chopra, Sofia Vergara, and more.
The brand’s collections—spanning ready- to-wear, bridal, denim, and occasion wear—are stocked by top global retailers such as Net-a-Porter, Mytheresa, Selfridges, Saks Fifth Avenue, Neiman Marcus, Harrods, and Revolve, and are available locally in an expanding retail network, currently spanning NSW, VIC, WA, QLD, ACT as well as online at www.rebeccavallance.com. Rebecca Vallance continues to define modern femininity through a dedication to craftsmanship, innovation, and enduring style.